The Nordic Frugal Innovation Society's inspiration to start & continue InnoFrugal annual conference in Helsinki since 2015 was primarily because of the following: not enough quality, accessible, affordable, sustainable solutions for B2B & B2C in emerging markets; future need for similar solutions in Europe because of ageing societies, jobless growth, environmental constraints etc; reading Jugaad Innovation and later Frugal innovation books by Jaideep Prabhu and Navi Radjou. So, I am very happy to see InnoFrugal UK coming back with the 2nd edition at Judge Business School at Cambridge University on March 19, 2019 together with Ignitho Technologies. Looking forward to changing mindsets, adding skillsets and realizing the Sustainable Development Goals via InnoFrugal UK as well!
It is a great pleasure to be hosting the 2nd Edition of Innofrugal UK at Cambridge Judge Business School. After being a regular speaker and attendee of InnoFrugal Nordics, I am delighted that we are now able to extend the franchise to include the UK and do that in partnership with Ignitho Technologies who are doing so much to stimulate frugal innovation in the UK.